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CRM specialist

A CRM (Customer Relationship Management) manager is a professional responsible for managing the company's customer relationships and implementing CRM strategies. Businesses need these specialists to strengthen customer loyalty, improve client satisfaction, streamline sales and marketing efforts, and ultimately drive revenue growth by leveraging effective customer relationship management practices.

$79.356

Average base salary per year

Everyday tasks

  • Manage the company's CRM system, including data integrity, system updates, and user access permissions.
  • Develop and implement CRM strategies and initiatives to enhance customer engagement, retention, and loyalty.
  • Analyze customer data to identify trends, patterns, and insights that inform personalized marketing strategies and customer segmentation.
  • Design and optimize customer journeys and workflows within the CRM system.
  • Implement data-driven marketing campaigns.
  • Monitor and track key performance indicators (KPIs) of customer acquisition, retention, and satisfaction.

Jobs by workplace

hybrid35%
office47.5%
remote17.5%

The most demanded skills

This list is based on analysis of thousands of job openings.

Hard
brand managementengage audiencedigital strategycontent analysiscontent designgoogle adssocial media contentUI designdata setscontent creation
Soft
communication skillscollaboration skillscreativityideationpresentation skillsattention to detailmeet deadlineswork independentlylearning skillsverbal communication skills